Yesterday, Friday 7th October 2022, our first billboard advertisement went live, one week after our first radio ad campaign started. (You can read about our experience with radio ads here). Looking back, there are many lessons we learnt that we think you should know, just in case you might want to try a billboard ad …

7 Lessons We Learnt about Billboard Ads in Lagos Read More »

As a company, we love to test new things. We are proud to have “many firsts” for a cake brand. Here are some: First to focus just on delivery and build a complete logistics department First to purchase a dedicated fleet of vehicles just for cake delivery First to sign celebrity influencers to build brand …

Our First Fastest Cakes Radio Jingle Is Out! Read More »